Sells/leases new- and used-vehicles at dealership gross profit, volume, and customer satisfaction standards.
ESSENTIAL DUTIES include the following. Other duties may be assigned.
Satisfies the transportation needs of vehicle purchasers.
Sells/leases and delivers a minimum of 10 units per month.
Approaches, greets, and offers assistance or direction to any customer who enters the dealership showroom or sales lot.
Assists customers in selecting a vehicle by asking questions and listening carefully to their responses.
Explains fully product performance, application, and benefits to prospects.
Describes all optional equipment available for customer purchase.
Provides test drives to all prospects. Follows dealership procedure to
obtain proper identification from customer prior to test drive.
Utilizes dealership sales control and follow-up system.
Exhibits high level of commitment to customer satisfaction.
Knows and understands the federal, state, and local laws which govern retail automobile sales.
Establishes personal income goals that are consistent with dealership
standards of productivity, and devises a strategy to meet those goals.
Attends product and sales training courses as requested by sales manager.
Keeps abreast of new products, features, accessories, etc., and their benefits to customers.
Knows and understands equity and values, and is able to explain depreciation to the customer.
Ensures that the sales manager has an opportunity to meet each customer.
Turns 100 percent of closed deals to finance and insurance manager,
along with properly completed paperwork (insurance information, trade
Writes complete sales orders and processes paperwork in accordance with established dealership policies.